Why LISA x Nike is the Ultimate 2026 Collaboration
LISA the multi-hyphenate singer, dancer, and style icon-has officially signed a long-term partnership with Nike.
At Collaby, we track partnerships that feel authentic, and this one hits home. From her early days as a trainee in Bangkok saving her allowance for a pair of Dunk Highs, to her 2026 solo triumph with the album Alter Ego, the BLACKPINK superstar has always viewed movement and fashion as inseparable.
LISA Joins the Greats
By joining Nike, LISA isn't just a "model"-she is now a Nike Athlete, putting her name alongside some of the biggest icons in sports history.
Points of Power: Nike’s Elite Partners
- Cristiano Ronaldo (The Lifetime Legend): CR7 signed a $1 Billion lifetime deal with Nike. In 2026, as he prepares for the World Cup, he is returning to the spotlight with his 33rd signature boot, a special "Golden Mercurial" designed to celebrate his legacy.
- LeBron James: The NBA's first active billionaire and a lifetime Nike partner, how a "collaby" can extend beyond shoes into education and culture.
- Kevin Durant: Recently signing his own lifetime deal, KD continues to push the boundaries of signature basketball performance.
- Kylian Mbappé: The face of global football’s future, representing Nike’s high-speed innovation on the pitch.
The Debut: Paris and the Air Max 95
LISA’s debut as a Nike athlete was marked in Paris, where she was spotted in the iconic Air Max 95. This silhouette is deeply rooted in subcultures of music and self-expression, making it the perfect choice for an artist who constantly redefines herself. Whether she is perfecting grueling choreography , her training routine is built on the same versatility that Nike champions.
The Mission: Empowerment Through Style
As she enters this new chapter, LISA is focused on more than just the gear; she is on a mission to empower. She aims to inspire a new generation of women to be fearless.
"I want to encourage women everywhere to embrace who they are through what they wear," she shared during her debut campaign.
Welcoming LISA to the family isn’t just about a new face for the brand it’s about bringing her unparalleled energy to a global stage where sport and style. This is the gold standard of what Collaby is all about: Two icons joining forces to create something bigger than themselves.